Performance marketers drive up to 45% incremental revenue uplift with EasyInsights.

Can your brand achieve the same uplift?white-arrow
First party data activation platform. Purpose built for multi-step marketing funnels.

Stop wasting ad spend on leads that don't convert.

Feed 1st party data that teaches Google and Meta to target high intent buyers, and deploy AI agents that plug funnel leaks from click to customer.

Day 1junk leads start dropping
10 minto go live
0 codeGoogle, Meta, any CRM
Meta AdsGoogle AdsChatGPT AdsBing AdsTikTok AdsSnapchat AdsX AdsGoogle Analytics
Jaro Education case studyBlue Tokai case studyApollo AyurVAID case studyIndia IVF case studyISB case studyLeverage Edu case studyWati case studyBerger case studyCascades Neopolis case studyGemp case studySova Health case study
McKinsey acquired our last company. Leading brands bet on this one.

Trusted by 100+ brands to run their ads funnel on first party data.

MamaearthBerger PaintsM3MEureka ForbesISBPNGDentzzElevate NowMotherhood HospitalRainbow Hospital

Four problems every paid funnel has. One platform that fixes all four.

01 · REACHLeaking

“We’re spending more, but reaching the wrong people.”

  1. !

    Why: Broad targeting buys clicks from people who will never buy.

  2. Fix: Audiences built from your CRM. Junk suppressed, buyers cloned.

  3. Lower cost per qualified leadAudiences →
All four capabilities run on one first party data layer

Four pillars, one shared data layer. Here's how each one works.

CRM stagesPixel and websiteAd platformsCall outcomesWhatsAppOffline sales
01Audiences

Your ads are reaching people who will never buy.

The problem · Broad targeting buys irrelevant clicks and trains the algorithm on the wrong crowd.

WHAT EASYINSIGHTS DOES

We build audiences from your own CRM and keep them updated in real time.

Suppress junk leadsRetarget by lead stageLookalikes of buyersAlways in sync with CRM
OUTCOME
Ad spend goes to people most likely to buy.
02Events

Ad platforms have no idea which leads were good.

The problem · Google and Meta never learn which leads qualified or bought, so they chase volume.

WHAT EASYINSIGHTS DOES

We send full-funnel conversion events from your CRM back to the ad platforms, server-side and in real time.

Any CRM stage as an eventServer-side, deduplicatedSignals in minutesBuild custom logic or filters into events 
OUTCOME
Bidding optimises for revenue, not lead volume.
03Analytics

You can’t see what’s working and what isn’t.

The problem · Ads, pixel and CRM each report a slice. Nobody sees click to revenue.

WHAT EASYINSIGHTS DOES

We bring every source together and stitch it into one journey per lead.

Click-to-deal funnelRevenue by campaign and keywordLeakage monitored at every stepUnibiased attribution model
OUTCOME
Full-funnel visibility, and a clear answer to what is working.
04Agents

Leads leak at every step after the click.

The problem · Slow follow-up and stale CRM records let paid leads go cold.

WHAT EASYINSIGHTS DOES

We activate AI agents on your first party data to plug the leak at every step of the funnel.

Scored in minutesOnly hot leads to salesNo stale CRM recordsNurtured until hot
OUTCOME
More of the leads you paid for turn into customers.
Start with your first party data

Your best signal is already in your CRM. Put it to work today.

Connect Google, Meta and your CRM in 10 minutes. No code, no data team, and junk leads start dropping from day 1.

Get a demo
  1. 01
    Your data already exists
    CRM, calls and offline sales, already sitting unused.
  2. 02
    Every day without it costs you
    Every day ads learn from form-fills, not buyers.
  3. 03
    Results compound
    Lead quality improves month over month.
Purpose built for multi-step funnels

Point tools fix one pillar. EasyInsights runs all four on one platform.

Stitching four tools together takes a data team and months. And the pillars only compound when they share the same first party data.

Pillar CAPI and server-side tools CDPs and reverse ETL Analytics and attribution tools Lead qualification tools EasyInsights
01Audiences
Suppress junk, retarget by lead stage, lookalikes of buyers
✕No ✓Yes, with a data team ✕No ✕No ✓Yes, auto-synced from CRM
02Events
Full-funnel CRM stages sent to Google and Meta, server-side
✓Yes, needs custom work ✓Yes, with a data team ✕No ✕No ✓Yes, real time
03Analytics
Ads, pixel and CRM stitched into one funnel view
✕No ~Partial, with a data team ✓Yes, needs custom work ✕No ✓Yes, one journey per lead
04Agents
Agents that qualify, score, monitor leads and update the CRM
✕No ✕No ✕No ~Qualification only ✓Yes, 50+ agents on your data
All four pillars, one platform
✕No ✕No ✕No ✕No ✓Yes
Time to value
~Weeks ~Months ~Weeks ~Weeks ✓Live in 10 minutes

Stories from teams running their ads funnel on first party data with Easyinsights

100+ forward looking brands will happily recommend easyinsights today!!

Customer testimonialCustomer testimonialCustomer testimonialCustomer testimonialCustomer testimonialCustomer testimonialCustomer testimonialCustomer testimonialCustomer testimonial
Compliance and data governance

Compliant by default. Across every market you sell in.

Consent and governance built into every pipeline, backed by enterprise grade security.

✓ISO 27001Certified
✓SHA-256Encryption
✓GDPRCompliant
✓HIPAACompliant
✓India DPDPReady
Read our security practices →
Compliant by design

Audited against global and Indian standards, consent respected.

Secure end to end

Hashed PII, encrypted in transit and at rest, role-based access.

Robust at scale

Server-to-server, deduplicated, built for millions of events.

You stay in control

Never sold or shared. Export or delete any time.

Start free trial

Every day you wait, your ads learn from the wrong leads.

Start today and let Google and Meta optimise for customers, not leads. No code, no data team, no commitment.

10 min
Connect Google, Meta and your CRM
Day 1
Junk leads start dropping
Week 1+
Algorithms learn who actually buys
Get a demo Free to start · Live in 10 minutes · Cancel anytime